Lisa Eldridge | Fantasy Floral Collection

Lisa Eldridge Beauty

Fantasy Floral Collection

✶ Blooming Beauty ✶
A Sold-Out Campaign with 430k Views.

✶ The Goal:
Increase brand reach and engagement by introducing a limited-edition product collaboration to Lisa Eldridge’s international audience.

✶ The Solution:
Bespoke textile design merging classical beauty with Latin American artistic expression, honoring the timeless appeal of beauty across borders.

✶ The Outcomes:
430k+ views across social platforms and hundreds of happy customer reviews—reinforcing Lisa’s brand as inclusive and globally aware.

From my perspective, daily life lies between the real world and fantasy, they both look imperceptible for us, we are not conscious of it until something happens and breaks this state, triggering an emotion and symbolic relations that blurs the limits of what we are and what we belong to: We become part of a whole.

This broken state goes beyond what the photographic language can capture. To fill this gap, I mix digital techniques that expand the semiotics of the image, to the point of merging fantasy with reality, interpreting the image of our vulnerability facing our surroundings and the inexorable passing of time in each one of my portraits and self-portraits.

Makeup bag reference for Lisa Eldridge's 'Floral Fantasy' collection, before being transformed by visual strategist Jon Jacobsen

Custom makeup bag for Lisa Eldridge's 'Floral Fantasy' collection with exclusive print.

"I wanted this collection to feel special,
and Jon delivered a Masterpiece!"

- Lisa Eldridge MBE | Founder/CEO

Luxury In Full Bloom
Our Creative Process

Lisa Eldridge’s love for peonies became the foundation of a design that blended nature and elegance seamlessly. Working remotely, I developed bespoke illustrations for her luxury beauty line during the height of global restrictions. The challenge? Creating prints that were both realistic and surreal, and scalable for high-volume production.

The final designs adorned her makeup pouches, aligning perfectly with her audience’s expectations for sophistication. The sold-out campaign garnered hundreds of positive online reviews, solidifying her position as a leader in luxury beauty. My role as Visual Strategist ensured the campaign flourished—just like the flowers that inspired it.

Lisa Eldridge

Portraits

Visual Strategy and print design by Jon Jacobsen
Promotional Ad directed and edited by Jon Jacobsen
Sound design by Enya de la Jara
Product images kindly provided by Lisa Eldridge

· Visual Strategy
· Creative Consultancy
· Digital Illustration